3 search trends to inspire your content this season

The season of creativity has arrived: sunshine, fresh ideas, and a chance to elevate your portfolio. If you’re ready to update your contributor content, we’re ready too! These three trending themes are rich with visual opportunities—and packed with the kind of relevance that boosts downloads. Ready to see what’s hot now and how to make it yours? Keep reading!

🧘‍♀️ Alternative medicine: Where wellness meets design

There’s a growing appetite for content that feels calm, grounded, and personal. That’s why visuals around alternative medicine are trending across wellness platforms.

Alternative medicine spans a broad spectrum of therapies shaped by tradition, holistic beliefs, and real-world knowledge—not standard clinical approaches. From traditional Chinese medicine to aromatherapy and herbalism, it’s all about supporting balance—naturally and personally.

🌿 Visual Style: Organic and minimal

• Soft, earthy tones: warm greens, beige, and terracotta.
• Natural textures: dried herbs, wooden surfaces, leaves, and petals.
• Diffused lighting: to create soft, wellness-oriented atmospheres.

📸 Content Ideas

• Photos:
  • Herbal infusions and essential oils in glass bottles.
  • People meditating or practicing yoga.
  • Sessions featuring acupuncture, Ayurvedic massages, or cupping therapy.
  • Everyday scenes with a slow-living feel, surrounded by greenery and flowers.
• Illustrations and vectors:
  • Botanical-style drawings of healing plants like ginseng, aloe vera, or echinacea.
  • Simplified chakra or energy meridian charts.
  • Stylized figures in meditation or yoga poses.
  • Visuals showing massage or acupuncture pressure points.
• Templates (flyers, infographics, and banners):
  • Designs for yoga or Reiki workshops.
  • Promotional materials for natural wellness products.
  • Flyers for wellness centers offering alternative treatments.
  • Infographics on acupuncture points for stress or pain.
  • Visual guides on alternative therapy benefits.
• Mockups:
  • Product labels for oils, creams, or balms.
  • Tote bags for herbal shops with botanical elements.
  • Massage tables set up with towels, oils, and wellness props.
  • Clean, calming spaces prepared for professional acupuncture sessions.

🎯 Tip: Authenticity wins. Prioritize natural materials and soft compositions to capture the peaceful vibe people are searching for. Your visuals should convey serenity, authenticity, and holistic health.

🌮Mexican cultural and artistic heritage: Vibrant, rich, and alive

There’s never a wrong time to celebrate the energy and creativity of Mexico’s cultural roots—but this season, we’re seeing a boom in content inspired by traditional music, dance, and craft. From traditional music and dance (like son jarocho or jarabe tapatío) to crafts like alebrijes and Talavera pottery, this theme celebrates tradition through a fresh, creative lens.

🎶 Visual Style: Colorful, bold, and contemporary

• Brighten colors: red, turquoise, yellow, and deep orange.
• Tactile textures: embroidered fabrics, hand-painted ceramics, and pecked paper.
• Graphic elements: brushstrokes, geometric shapes, and music icons.

📸 Content Ideas

• Photos:
  • Celebrate cultural spirit with shots of local markets and events.
  • Capture dance troupes in traditional regional attire.
  • Feature musicians playing folk instruments like mariachi, harp, or bandas.
  • Highlight artisans painting ceramics or weaving vibrant textiles.
• Illustrations and vectors:
  • Icons or stylized versions of instruments like jarana, maracas, vihuela…
  • Bold *Talavera-*style patterns or Otomí embroidery.
  • Vivid festival masks from events like carnival or Día de Muertos.
  • Designs inspired by textiles: Huichol, Otomí, and Zapotec motifs.
• Templates (flyers, infographics, and banners):
  • Posters for folk music or cultural festivals.
  • Promotions for artisan fairs with handcrafted visuals and rustic design.
  • Flyers for cultural exhibits featuring authentic patterns and rich tones.
  • Calendars with Mexican holidays and themed iconography.

🎯 Tip: Go deep, not cliché. Respect cultural origins, research the craft, and let local details drive your visual decisions.

🤝 Diversity in sports: Movement for all

Inclusive fitness is more than a trend—it’s a mirror of real life.  This content celebrates movement over appearance, featuring bodies of all shapes, ages, and abilities in motion. The focus is on energy, effort, and authenticity; however, representing diversity also makes your content feel authentic, relatable, and inspiring.

Whether it’s adaptive yoga, walking clubs, or everyday workouts, users are drawn to scenes set in urban parks, local gyms, and familiar spaces, where strength and dedication take center stage.

🏅 Visual Style: Bold, energetic, and inclusive

• Vibrant tones: orange, lime green, and electric blue with neutral contrasts.
• Robust framing: diagonal angles, motion effects, and dynamic frame.
• Honest emotion: focus on teamwork, motivation, and effort.

📸 Content Ideas

• Photos:
  • Multigenerational groups working out together.
  • Plus-size athletes, seniors, and prosthetic users in motion.
  • Fitness routines highlighting all backgrounds and abilities.
  • Inclusive sports like wheelchair basketball, adaptive yoga, or walking clubs.
• Illustrations and vectors:
  • Characters reflecting visible diversity in body shape, skin tone, age, and ability.
  • Active group scenes mixing ages, ethnicities, and movement.
  • Dynamic workout icons and silhouettes filled with energy.
  • Park and gym illustrations featuring inclusive equipment and thoughtful design.
• Templates (flyers, infographics, and banners):
  • Fitness events and challenges for all age groups.
  • Inclusive sports campaigns promoting participation for everyone.
  • Wellness club flyers with a focus on diversity and representation.
  • Infographics on accessibility in the fitness world.
• Mockups:
  • Athletic wear on diverse models: seniors, plus-size athletes, wheelchair users, …
  • Branded gear like caps, towels, and T-shirts from inclusive fitness events.

🎯 Tip: Drop the perfection. Focus on effort, sweat, and connection, no forced poses. That’s the authenticity users love—and reward.

Ready to start creating?

Trends come and go, but thoughtful, well-crafted visuals are always in demand. Use these themes to guide your next upload cycle, tap into timely search behavior, and inspire your audience.

Let your visuals do the talking, and ensure they say something worth remembering! 🚀